Virtual Reality was the perfect tool to illustrate the luxury rewards exclusive to American Express Platinum Card holders by giving the viewer a 360 degree peek into the world of Platinum card members.
Jet-setting across the world, we take the user through shifting vignettes set amongst select benefits of the Platinum Experience. Greeted by the award-winning suites and private beaches of the Rosewood Mayakoba (Playa Del Carmen, Mexico) followed by the Edition Hotel Spa (Miami). From the bar of the Centurion Lounge (Miami Intl Airport), the user is transported to Eleven Madison Park for a Michelin-Star meal (New York) before winding down with friends at the iconic Barclays Center, New York.
RED Epic custom VR camera rig
Micro 4-Camera GoPro setup for interior UBER car scene.