The Endless Co.

The Endless Co.

3D Product
Marketing

AR / VR / Web

3D Product
Marketing

AR / VR / Web

WHY LEVERAGE 3D PRODUCTS FOR MARKETING?

3D product scans and computer-generated models are versatile assets — they can be packaged and deployed in retail storefronts, e-commerce experiences, and digital marketing campaigns. We employ our custom scanning service and lean on our experienced 3D modeling team to digitize a range of products into photorealistic models. During the age of COVID-19, digital product catalogues can be an indispensable part of an at-home marketing strategy.

INDUSTRIES

CPG
FASHION
BEAUTY
AUTOMOTIVE
TECHNOLOGY
INTERIOR DESIGN
BENEFITS

User engagement
Photoreal capture
Digital archives
AR-compatible
Cross-platform

Moose Knuckles

INDUSTRY: FASHION

REQUEST: Moose Knuckles — an international luxury outerwear label — entrusted The Endless Co. with creating innovative marketing campaigns in the digital-first age of COVID-19.

PRODUCT CATALOGUE: Deploying our custom scanning service, we first captured and digitized Moose Knuckles’ Fall/Winter jackets as part of a 3D photorealistic product catalogue. Building off one 3D scan of MK’s iconic parka, our developers and designers then crafted an immersive parallax website to highlight the technical attributes of the coat.

Read the full case study here.

Samsung

INDUSTRY: TECHNOLOGY / HOME DESIGN

REQUEST: In 2018, Samsung introduced an innovative line of wifi-connected appliances to furnish the Home of the Future. In collaboration with Agency Partners PMK/BNC, we produced a multi-sensory VR tour of a smart home equipped with 3D product visualizations of the Samsung appliances.

3D PRODUCTS: We designed photorealistic models of the Samsung oven, refrigerator, dishwasher, washing machines, and more — so they could be placed and presented in the final VR film. A haptic chair and smell synthesizers were used to simulate the feelings of each product: so when viewers enter the oven, they can smell the fresh cookies baking inside.

Read the full case study here.

BMW x New York Times

INDUSTRY: AUTOMOTIVE

REQUEST: The New York Times and BMW looked to The Endless Co. to build a creative AR advertising experience for deployment across NYT platforms.

3D PRODUCT: From scratch, our visual effects artists rendered a photorealistic BMW X2. With low-poly 3D modeling, numerous texture maps, rectilinear geometry and shader expertise, we were able to deliver the package at a small enough file size to work seamlessly in the NYT mobile application.

LOGITECH

INDUSTRY: TECHNOLOGY

REQUEST: Logitech looked to The Endless Co. to develop a virtual showroom for their newest line of enterprise hardware products. Instead of building and fabricating physical showrooms at retail conferences, Logitech opted to create a digital sales tool that allows potential customers to demo their conference room equipment through a virtual and scalable experience.

3D PRODUCTS: Our team created an interactive VR prototype, rendering a virtual conference room filled with 3D Logitech products. The VR headset tracks users’ fingers as they tap and experiment with the digital products — discovering how Logitech powers the next-generation meeting experience.